Sharing time at Storywraps.....

Community time here on Storywraps today.  Just sharing with you and thanking you for dropping by, visiting with me, and saying hi.

Unwrapping... 

BookBub...what's that you ask?

Last year, Random House decided to give away Dan Brown’s bestselling novel, The Da Vinci Code, for free for one week. But millions of readers, including avid Brown fans, were not aware of the week-long giveaway.

Many of the readers who did take advantage of the promotion were using BookBub. BookBub is a daily email service that alerts readers to limited time promotions of free or deeply discounted ebooks across a variety of platforms. BookBub notified nearly 1 million readers of the free Da Vinci Code deal last spring.

“It’s the Groupon of books,” Dominique Raccah, the publisher of Sourcebooks, told The New York Times about deal sites like BookBub. “For the consumer, it’s new, it’s interesting. It’s a deal and there isn’t much risk. And it works.”

Why did Random House give away a national bestselling ebook that usually retails for $9.99? The promotion was very deliberate, with the goal of hooking new readers on Brown’s thrillers and drumming up interest in his new book, Inferno. In fact, the ebook included the prologue and first chapter of Inferno.

Publishers and authors also run free or discounted ebooks to hook readers on a series, or build a following for a new author.

“It makes it almost irresistible,” Liz Perl, Simon & Schuster’s senior vice president explained to the The New York Times. “We’re lowering the bar for you to sample somebody new.”

In order to get the word out on these promotions, publishers and authors feature their deals on sites like BookBub. BookBub is unique in that it does not list every single free ebook on the market. Instead, BookBub’s expert editorial team selectively curates only the best ebooks to be featured in their email and on their website.

In most cases, the deals can be purchased for any ereading device, including Kindle, iPad, Nook, Kobo and Android. Additionally, BookBub allows readers to select which genres they would like to receive, so each email is matched to subscriber preferences. With millions of readers already using BookBub’s service, this type of promotional concept seems to be resonating with both publishers and readers alike.

To find out more about the service, go to www.bookbub.com.

                                                      source -The Book Insider    

Check it out at http://thebookinsider.com (news,tips, and deals for book lovers)

Unwrapping a cool deal for you...

Mandy Harper, one of the meanest girls ever, viciously ruled the school. She decided who was in and who was out. At least until Kayla Littlebe started standing up to her. 

But one day Mandy found out she might need glasses. Would she still be able to rule the school or would her new glasses help her see the error of her ways?

Teddy O'Malley is offering this book free from Amazon Friday and Saturday so be sure to download yours now.

Unwrapping something exciting FYI...

Launching the "The Book Bar" monthly here on Storywraps.  This will be adult only books and be presented by authors, illustrators, publishers, musicians, wine, beer and cider connoisseurs.  A place to land for book lovers to have a pleasant night out, browse through some titles, meet people in the book community and just relax and chill out.  The premier launch will be Saturday, March 28th.  Stay tuned for more information and mark your calendar to join me on that day.  I will announce our first special author guest soon. You are going to be very pleased I am sure.  

Read on and read always!

It's a wrap!